marketing strategy

December 12, 2021

How can a marketing agency help self-publishers?

Over the last decade, we have witnessed the internet completely revolutionise several major industries. One of which has been the publishing landscape. The nuances, competitive advantages […]
November 12, 2021

Transforming your customers into micro-influencers

2021 is already proving to be a year like no other. Over the last few years, we have witnessed our digital economy thrust into chaos. Market […]
October 12, 2021

What is Employer Branding and why is it so important?

Whenever you hear the word “branding” what exactly comes to mind? Messaging, brand awareness, company logos? In our industry, it is incredibly easy for our minds […]
September 12, 2021

CTAs – The difference between a follower and a client

No matter your sales strategy, marketing efforts or advertising medium, all of these viable avenues lead you to the same goal: an action.  The reality is […]